Email Marketing for E-Commerce Blog

There are dozens of different marketing channels out there, but one of the most promising is SMS marketing! Let’s dig into this fascinating marketing channel and learn more about how you can use the humble text message to connect with your customers!

What is the importance of email marketing, and how do you spot a good email marketing agency? Today’s post dives into what you’ll want to see in an email marketing agency.

It is important to distinguish between a win back and a re engagement email. Win back emails are targeted towards inactive customers- those people that have purchased from you before, but suddenly stopped.A re engagement email is targeted toward those that use to read your emails but suddenly have become inactive subscribers regardless of their purchase status.

Maybe it's been a long time since you thought about the mail, especially in the context of marketing strategy. But direct mail marketing is very much alive and kicking hard. And here's the great news: direct mail marketing integrates into and complements all the hard work you've been devoting to your social media and email marketing.

You know good email marketing is an investment. And it isn't the easiest thing in the world to get right. So as someone with limited time, energy, and money, you might very understandably be skeptical about the actual value of email marketing. Lucky for you, you've found the blog of a lady who loves data, so I've got the real deal stats to show you just how valuable email marketing continues to be.

But this marketing isn't a one-and-done kind of thing--it requires tending and innovation. In this blog post, you'll find a step-by-step guide that will answer your burning questions about what to do and what not to do in email marketing: the do's and don'ts.

What's that sound? It's the steady flow of well-timed and well-executed emails! Let's have a thorough discussion of all things the automated email, drip sequences, and why it's vital for your company to invest in drip email marketing and use drip campaigns.

Running full-scale email marketing is impossible without email automation, so the sooner you level up your automation game, the better off your business will be.

What puzzles me isn't that some marketers want to convince you that email is dead, but that they claim email marketing isn't effective when it's so incredibly easy to prove them wrong.

Interactive emails have the potential to give you engagement stats a big boost. At first glance, creating them is kind of intimidating, but getting the hang of the interactive email can pay off big time.

Did you cringe when you read the title of this blog post? I feel that. It can sting when one of your email recipients chooses to unsubscribe from your email marketing messages.

In this blog post, I'm going to give you the rundown on one of the most valuable marketing tools for your email marketing campaigns: A/B testing, sometimes called B testing or split testing.

Are you a Shopify owner who wants to uplevel your business? Then choosing excellent email marketing services should be on your to-do list.

There are A LOT of email marketing agencies out there, with more and more entering the market on each breath we take. And lots of them do a *good enough* job. But, hey, you want more than "good enough." You want great--dare I say, the "best?"

So today, I'm taking a deep dive into Customer Retention Emails: what they are, why you need them for your business, and what the very best retention emails look like.

Email marketing can do wonders for your sales, but, and this is a big BUT, it must be done correctly to succeed. So you're going to need a way to know how to ensure you're nailing those email marketing efforts.

The advent of digital marketing has truly transformed how businesses and companies handle their marketing and advertising efforts.

So you decided to take the leap!!!! Congratulations! You decided to get your large, small, or mid-sized business' marketing strategy working for REAL.

Smart marketers know that email marketing segmentation is one of their best friends.

The holidays, the holiday season, and holiday marketing go hand in hand, and whether you love them or hate them, they're here.

When it comes to email marketing, the pressure is really on if you run an eCommerce business. All your sales have to be digital, so there isn't a lot of room for error.

“Full service” agencies… What are they? What’s the difference between a regular marketing agency and a full-service marketing agency? If you’ve ever wondered about this topic, we have the answers!

If you have an eCommerce business, email marketing campaigns are one of the most valuable tools you have in your marketing toolkit.

Unless you just time-traveled here from 1998 (and if so, welcome, sorry about how crazy 2021 is), you know that email marketing is the "must-do" of digital marketing today.

Whenever someone asks which platform they should use for their email marketing, we start raving about Klaviyo Email Marketing. Most people understand that email marketing is crucial today. But why should you use Klaviyo?